Crafting Digital Stories That Move People and Transform Perception

Your Trusted Partner in Digital-First Communications and Brand Advocacy

Narrative-Led Digital Strategy

At Octo Advisory Indonesia, we take a strategic and narrative-led approach to digital consulting — combining insight, empathy, and execution. We help institutions navigate public perception, shape trust through authentic storytelling, and align digital presence with long-term business or policy goals. Whether through KOL strategies, social listening, or integrated content planning, our work ensures that our clients’ messages are not only heard, but believed.

Our services

  • Digital Advocacy Campaigns

    This is where policy influence happens online. It combines storytelling, influencer engagement, and audience mobilization to drive awareness, public pressure, or support for a specific agenda.

  • Digital Communication Strategy

    All campaigns, whether for reputation, crisis, or advocacy, need a smart, aligned strategy. This ensures consistency across platforms and integration with business or policy goals.

  • Social Media Management & Engagement

    Social platforms are the frontline of communication. This is where your narratives are tested, challenged, and amplified.

  • Digital Listening & Sentiment Analysis

    Without monitoring, you’re flying blind. This provides insight into how your message is landing and where public opinion is shifting.

  • Influencer & KOL Activation

    Trusted voices shape public and policy conversations. This helps build credibility and reach audiences beyond your own channels.

Meet our team

  • Maina, Digital Strategist

    14 years at Unilever Indonesia, leading brand strategy and consumer activation; Brings 360° expertise in brand development and digital engagement; Active social media voice with sharp instincts for public sentiment and platform dynamics; Strong network among social media KOLs

  • Ambar Sumapradja, Research Strategist

    Former Director at Nielsen Indonesia, leading business development and market activation across Southeast Asia; 15+ years of experience in consumer insight, market strategy, and digital employment innovation; Founder of a digital platform focused on inclusive workforce solutions, Mogawe

  • Bianda Kori, Senior Consultant

    Digital PR and strategic comms expert with experience leading campaigns for Google, Kemendikbudristek, and Kemenko PM; Formerly with Hill+Knowlton, managing media and digital strategy for Samsung, L’Oréal, and Bank Indonesia; Specializes in integrated digital storytelling and high-impact public engagement, blending creativity with analytical depth

  • Faishal Bil Faqih, Consultant

    5+ years managing digital campaigns for community, government, corporate, and association clients; Experienced in public affairs, KOL engagement, and community-driven digital strategy; Led positive digital PR initiatives for a public institution; Social media activist and cofounder of a gaming-focused digital community